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Vehicles at a street in Falluja, Iraq as the US-led coalition prepares to fully withdraw. REUTERS/Thaier Al-Sudani
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People walk by a McDonald's in New York City. REUTERS/Jordan Tovin
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McDonald’s is increasingly using artificial intelligence to guide menu prices across the US and some global markets, a plan that aims to boost headquarters’ profit but risks alienating customers and attracting antitrust scrutiny.
One pricing factor supercharged by AI: an estimate of how much each store's patrons are willing to pay.
The details of how that pricing system works, its extensive use of AI, the company’s regulatory concerns and the tensions with its franchisees haven’t been previously reported.
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Celine Dion performs during a public show named "Express Your Worth", at Place Joffre during Paris Fashion Week in Paris. REUTERS/Sarah Meyssonnier
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Global beauty brand L'Oreal Paris staged a star-studded runway show in the French capital, with pop icon Celine Dion making a guest appearance to close out the evening.
The event held at the start of Paris Fashion Week featured models Kendall Jenner and Heidi Klum, actors Andie MacDowell and Philippine Leroy-Beaulieu, as well as US Olympic skier Lindsey Vonn and Italian Paralympian Beatrice Vio, sashaying down a catwalk against the backdrop of a lit-up Eiffel Tower.
Dion, who is in Paris for a series of concerts, was a L'Oreal Paris brand ambassador in 2019.
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